Direct Access to Healthcare’s Most Powerful Audience: Employers

The Pulse of the Purchaser Research Institute (PPRI) offers fast, structured access to the employer decision-makers who steer more than $1 trillion in healthcare spending — backed by the National Alliance of Healthcare Purchaser Coalitions.

Overview

PPRI provides exclusive access to employers who oversee health decisions for nearly half the U.S. population and ultimately decide what gets covered. As the only dedicated platform built around this powerful but often sidelined audience, PPRI helps organizations optimize strategies, gather insights and engage directly with benefits experts.

Trusted by Leading Organizations

  • Employer leaders overseeing more than $1 trillion in annual healthcare spend
  • Backed by National Alliance of Healthcare Purchaser Coalitions

Used By

  • Biopharma
  • MedTech
  • Wellness Platforms
  • Benefits Brokers
  • Trade Associations
  • Investors

How Leading Organizations Use the Institute

  • Market Insights

  • Custom Surveys

  • In-Depth Interviews

  • Advisory Boards

  • Focus Groups

  • Expert Testimonials

Resources

PDF

2025 Pulse of the Purchaser Study Findings

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PDF

PPRI Fast Facts

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PDF

PPRI FAQs

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There is something wrong with healthcare in that most of the actual payers—employers—are on the sidelines. We have to recenter the employers who provide healthcare for a significant majority of people in the U.S. That’s where PPRI comes in—it gives employers an actual voice and value in the healthcare space.

Shawn Gremminger, President, National Alliance of Healthcare Purchaser Coalitions

Get in Touch

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Employers hold great value in healthcare. The Institute is another way to support advocacy work that the National Alliance does every day.